5 Reasons Why You Should ONLY Hire A Google AdWords Certified Partner

AdWords Certified Partner

5 Reasons Why You Should ONLY Hire A Google AdWords Certified Partner

There are many companies that claim they can run Google AdWords effectively for your business. However the truth of the matter is that many of these so called ‘”experts” have not undergone Google’s training and are not recognised by Google as a specialist in their field.

Perth Online Services are a Google Partner who are certified in AdWords and Analytics. Our specialities are in AdWords Search Advertising & AdWords Mobile Advertising. We have earnt our Partner status badge from Google through countless hours of AdWords management, ongoing training, meeting certain performance criteria & reaching a minimum client advertising spend.

1. If you’re running AdWords by yourself, you may be losing money

Without the help of a Google Partner you may be spending needlessly. Google Partners know how much money to invest in keywords and focus their efforts in specific locations. Over the years we have inherited accounts where a self-styled “AdWords expert” has spent too much of their client’s money on generic and non converting keywords with little to no ROI.

2. Without a Google Partner, your ads won’t get to experience beta features

One of the key reasons to work with a Google Partner is the fact that they have access to beta features that haven’t been released to others. Anytime Google is ready to trial run a new feature or tool, Google Partners can implement them into your AdWords strategy. Using the beta features also gives you a one-up on your competition if they aren’t working with a Google Partner.

3. Working with a Google Partner means working with someone obligated to stay up-to-date with their certifications

Google Certified Partners are required to remain knowledgable and up to speed with their Google Certifications. This means studying up on AdWords and Analytics and taking the necessary tests to maintain their certifications. A Google Partner will never be left behind on new developments when it comes to emerging or changing trends in search, display, video, mobile, and the like.

4. Monitoring your AdWords performance is part of a Google Partner’s daily work routine

In order for Google Partners to maintain their badge, they must also constantly monitor campaigns. It’s very easy to create a campaign and forget about it until it has stopped running. Not only is it part of their day-to-day responsibilities, there is a lot more pressure for a Google Partner to monitor and manage their clients’ campaigns. Constant tracking, analyzing, and optimization is required for success.

5. Google Partners have their own team at Google to answer questions and resolve client issues

As a Google Partner we have their own Google Agency Team that allows us to bypass long wait times whenever an issue occurs with a client’s account. Issues that once took days can now be addressed immediately. Your account is no longer treated as a number, but as a functioning client.

 

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